Purpose over Perfection with Kristin Kembel

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Learn how perfectionism eats up your time and mental space while your purpose sits on the sidelines. Today on the podcast I talk with Kristin Kembel about how we can put our purpose back in front again so we are living a happier life.

Kristin is originally from southern California, grew up in Atlanta, GA in the US, and made the big move to Australia last year. She’s a professional graphic designer, turned art director, turned girlboss business owner, and she spent most of her career helping to design and grow a women’s travel accessories brand. From graphic design, to product development and marketing- let’s just say she definitely knows the ins and outs, successes and struggles of growing and maintaining a brand.

We both open up and share our vulnerability of how perfectionism has affected our lives.


Biggest Takeaways

  • How to conquer perfectionism
  • That niching down in your business is really liberating
  • That your purpose is far greater than worrying about being perfect.


  • Kristin shares her story of leaving her 9-5 job to work remotely and registering her business (1.58)
  • How niching down developed her current business (6.13)
  • Some people fear limiting their business by niching down (7.42)
  • Starting is the biggest thing you can do to help your business grow (8.20)
  • Some of the excuses we make as a perfectionist 9.30)
  • Comparisonitis is the stem of perfectionism (11.33)
  • How folks are trying to hard online and how it comes with a sacrifice (11.50)
  • I share my personal perfectionism excuses (12.40)
  • Perfectionism eats up time and mental space (14.09)
  • Kristin shares how recently she noticed that perfectionism was taking over her personal life (14.44)
  • Rediscovering yourself again and what you want to focus on (18.20)
  • How to get on top of perfectionism – Four tips (19.03)
  • Dropping comparisonitis (19.20)
  • Remove anything that triggers you (20.01)
  • It’s ok to say no (20.46)
  • Take downtime (21.10)
  • How Kristin takes downtime (22.48)
  • Embrace happiness and how far you have come (23.45)


Links mentioned in this episode
Find out more about Kristin – http://girlbossdesigner.com/


Make it Happen – Lara Casey

The 4-Hour Work Week- Tim Ferris

Be a Free Range Human- Marianne Cantwell

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Hey I'm Lizzie


I am an Aussie country gal who broke all the rules, dedicated to living life my way! I’m a Mumma, world traveller and an expressive down to earth, no BS speaker, who leads with heart. After healing my own stories, beliefs and patterns that kept me feeling small, stuck and prioritising everyone else, I like to think of myself as a humble example of how you can turn your story around to do LIFE your own way!

My mission is to empower women to live life on their own terms, where they speak their truth, trust their intuition and confidently express themselves fully & freely, without self-doubt, fear or hesitation.

I’m passionate about sharing my wild adventures to inspire others to SPEAK THEIR TRUTH & THINK BIGGER! 

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